Advertising campaign visualization for the Women VC «Dynamо-Каzan»
For women volleyball players we decided to underline maybe the unique Dynamo's advantage over other Kazan sport clubs. To see the fight of beautiful and emotional girls is much more pleasant than the struggle of ten angry and cursing men. That is why before the season we organized a fashionable photo session for Dynamo's sportswomen.
For each girl stylists chose a certain image. Photos decorated posters, pillars, billboards et other advertising surfaces in all the city. The design was stylized for fashionable glossy magazines' covers.
Short versions of the promo video of the company were shown onТV all the season.